Challenge Day Vision :Our vision is that every child lives in a world where they feel safe, loved and celebrated.Challenge Day Mission:The Challenge Day mission is to provide youth and their communities with experiential programs that demonstrate the possibility of love and connection through the celebration of diversity, truth, and full expression.New Docu Series Premiering July 20 at 11 pm Students should as they gather at the event that spurs them to reveal who they really.For clicks, clubs and the limits of high school life
New York, NY - June 29, 2010 - New documents in the MTV series "If you really knew me," goes to high schools across the country to learn what can happen when students peel back their public personalities to break out of its Clicks and show their colleagues who actually.
Premiering on Tuesday, July 20 at 11 pm, every episode visits a different school after 5 students, because they break down the walls that divide them by transforming one day program "Challenge Day". Reminiscent of the movie "The Club" breakfast, "this is real life goes on under the surface and a series of labels, eventually bring these students as they surprise each other, decorated but sometimes hard truths about his life.
"If you really knew me" is incredibly original and compelling series of documents that leads us to the 24-hour journey through the social transformation of secondary school. It shows us what happens when kids from different cliques have decided to tear down the walls that divide them, and make a change, "said Tony Disanto, president of Programming for MTV." This is a tense and dramatic experience, but ultimately, lifting and universally Relatable for all of us who went to school or just about. "Each episode takes place in various schools with its own set of problems and its own unique set of cliques. In the series premiere, viewers go inside the school in Northern California divided by race and clicks, a symptom of students again in the body, which has grown from 500 to 2400 students of 10 years.
As the season progresses, the show profiles of different schools are fighting everything from cyberbullying small town rumor mill. Viewers will learn that all the young people profiled are trying to make them better school years, while experiencing many of the same doubts and fears, which are part of being a teenager.
Deep down, all the students want to be accepted for those who really are.
"Of all the programs I have ever shot that help young people, Challenge Day is the most impressive and effective," said Arnold Shapiro, Arnold Shapiro Productions ".
Bringing the MTV and the Challenge day together in this life changing series led to some of the most useful, surprising and raise the hours I have ever created. "
"If you really knew me," illuminates the power and strength, so that young people do when they are connected and are in a vulnerable and authentic manner, "said James Paulson, chief executive officer of Challenge Day.
" We really believe that this series has the ability to transform people's lives, and working with MTV and Arnold Shapiro Productions, we can bring Challenge Day more and more people across the country. "
Viewers will find exclusive content and updates on the students featured in the series, talk to an online discussion forum, as well as find information and resources on the issues raised in the show. Fans chirped about the exhibition can be used in the official hash tag series # IfYouReallyKnewMe.
In addition, teachers, organizations and individuals will have access to information about Challenge Day, including weekly discussions, which can be used as a resource to open a dialogue and to apply some of the preparations used in the Challenge Day show.
As the series progresses, "If you do not know me," raises a number of issues, young people are struggling with today, from the mental health of cyberbullying. On air and online, MTV viewers will be connected to information and resources for many of the themes raised in the show, often integrating core public network of educational initiatives, including the Thin Line, which aims to empower young people to stop the spread Digital abuse, half of us, Peabody mtvU award-winning campaign against the stigma surrounding mental health, and It's Your (sex) life, Emmy MTV and the Peabody Award in conjunction with the Kaiser Family Foundation to encourage young people to make responsible decisions about their sexual health.
"If you really knew me" is the executive producer Arnold Shapiro and Paul J. Coyne Arnold Shapiro Productions, Angie Day MTV. Tony Disanto is the president of Programming for MTV, Liz Gateley is the Senior Vice President of Production Development at MTV, and Tamar Zohar is senior director for development series for MTV. The concept of Arnold Shapiro.
About MTV:
MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture. For over 28 years, MTV, has changed, challenged the norm, and detonated boundaries - giving each new generation a creative outlet and voice that entertains, informs and unites on every platform and screen. On-air, MTV's number one ranking for the whole day, ad-supported cable network for P12-24 and P12-34. Online, MTV.com averaged 24.5 million monthly unique visitors during the first quarter of 2010 - up 8% from Q4/2009 and up to 13% compared to the same year. The average video stream in the first quarter of 2010 increased 8% from Q4/2009, and 6% more than during the same period last year. And the successful brother, MTV Networks in MTV2 and mtvU each deliver unprecedented customized content, super-serving young men, music lovers and students, like no other. MTV is part of MTV Networks, division of Viacom (NYSE: VIA, VIA.B), one of the leading creators in the world of programming and content of all media platforms. Want to know more? Come in ... www.mtvpress.com
About the Arnold Productions Shapiro:
Best known for his Academy Award and Emmy Award documentary "Scared Straight", and a number of CBS, "Rescue 911", hosted by William Shatner, Arnold Shapiro Productions - more than 30 years - was committed in documentaries and reality TV show aimed at providing helping young people get from childhood to adult life, not kill, drop-out, becoming addicted, pregnant, suicidal, or depressed. "If you really knew me," addresses all these questions and much more. ASP has released 31 series and more than 100 documentaries for each program networks and 14 cable channels, received 16 Emmy, Peabody Award and an Oscar.
About Challenge Day:
Challenge Day is a vision that every child lives in a world where they feel safe, loved and celebrated. In addition, the mission of Challenge Day is to provide young people and their communities with experiential programs that demonstrate the possibility of love and connection through diversity, truth and full expression. Challenge Day was one founded in 1987 by Rich and Yvonne Dutra St. John and has a Challenge Day program to more than 1 million young people across the United States and Canada.
