Google Image Search started to look a little different Tuesday:Internet search giant has launched a new type of ad format that will allow advertisers to include a thumbnail image along with text ads that appear in the pictures Google.The new format is called image search ads appear only on Google Images for the moment, but Ben Ling, director of Google's search products, said the company will explore the adoption of a format for other products, including search engine company.
New ads are the latest in a series of moves in Mountain View, Calif.-based Google to squeeze out extra profits from various Internet products. The company said it expected the new ads command a premium of simple search ads, which are now available on Google Images, but they refused to provide additional information.
Like text ads on search result pages Google.com "results, ads, image retrieval will be clearly marked as sponsored results and select from the unpaid results.
Google also said that the reorganization of Google Images, which serves up more than 1 billion page views a day. Reorganization that will be deployed through this week, features fast user interface that will display up to 1000 images on one page.
The new interface features a new "hover panel or pop-ups that will make it easier for users to quickly see a larger view of the selected thumbnail. Redesign will also allow users to quickly click on the site, which contains the selected image.
Google shares are down about 25% this year amid concerns about company growth rate of intense regulatory oversight in Europe and the U.S., and questions about the company's ability to generate revenue from mobile Internet.
